The Death Of TV As We’ve Known It Is Finally Here

The Death Of TV As We’ve Known It Is Finally Here (AAPL, AMZN, NFLX)
// SAI

Death of TV fire explosion family

The death of TV as we’ve known it is finally here. 

The satellite company Dish announced plans to sell a package of channels that are streamed over the internet for $20 a month. 

Dish’s service has 10 channels, according to The VergeTNT, TBS, CNN, Food Network, HGTV, Cartoon Network, Adult Swim, the Disney Channel, ESPN, and ESPN2. 

The biggest channel in there is ESPN, as people will be able to see all the live sports programming aired by ESPN without having to sign up for a traditional pay-TV subscription. 

But if you really dig into the fine details on this thing, it’s tremendously underwhelming.

Peter Kafka at Re/code pointed out a bunch of issues:

  • Only one person can use Sling TV to watch TV at a time. So if you want to watch ESPN and your husband wants to watch the Food Channel, you’re out of luck. 
  • You’ll need a streaming device like Roku to get Sling TV on your TV. Apple TV won’t be compatible, at least not immediately.
  • While ESPN is nice, the service is missing lots of channels, including local broadcasters like NBC, CBS, FOX, and ABC.

Then there’s the cost. If you dig into what it would cost, it doesn’t look as if it will save you money.

It’s $20 per month. But you still need to pay for an internet connection.

It’s difficult to figure out the price Comcast or Verizon will really charge you for a TV-plus-internet bundle because their websites are dense and unclear. But a look at Comcast’s website shows a TV-plus-internet package for $60 per month that includes 140 channels. For just internet, it’s $40 per month. 

So the price nets out to be roughly the same. If you want to augment your TV viewing, you’ll add Netflix, HBO Go, and other things, which will increase your costs.

And the user experience is much worse. You have to flip from app to app to find things you want. 

If you really like TV, the best thing to do is subscribe to cable or fiber. 

However! Changes to the TV industry have to start somewhere. And this appears to be a starting point.

If the big networks are willing to open up for Dish, maybe other companies — Google? Apple? Amazon? Samsung? Some startup? — will be able to take this model and figure out a way to lower prices to consumers by monetizing something else.

For instance, Apple could offer free TV streaming for consumers willing to pay $4,000 for a gorgeous 65-inch 4K Apple TV. If not Apple, what about Samsung, or LG? Maybe bundle in some Netflix? Build an HD antenna right into the TV so it can deliver broadcast channels? Get the interface right, and maybe then we’d have some change.

Since the internet demolished the music industry and the newspaper business, pundits have been calling TV to die a similar death. It hasn’t happened. Instead, the TV industry is as strong as ever. But money is pouring into original programming from new players like Netflix, Yahoo, Hulu, AOL, and Amazon. We are in the golden age of television because of these new companies. 

The death of TV will not actually be the end of TV programming. Instead, it will be an evolution. This deal from Dish could mark the beginning of that evolution.


These 3 Companies Are Major Beneficiaries Of The Cord-Cutting Movement

These 3 Companies Are Major Beneficiaries Of The Cord-Cutting Movement
// SAI

Revenue for digital video services like Netflix and Hulu has taken off in the last decade: It started picking up in 2007 with the introduction of the modern smartphone, but it started really taking off in 2010, the same year Apple introduced the iPad. The beneficiaries of those new device categories, however, were the big distributors of that digital content — Netflix, YouTube, and Hulu. 

Based on company filings charted for us by BI Intelligence, YouTube pocketed an estimated $5 billion in digital video revenue in 2013 — about 31% more than the previous year — while Netflix made an estimated $4.4 billion (a 17% jump from 2012) and Hulu made around $1 billion (a 30% jump from 2012) in digital video revenue.

Across the board, digital video companies and platforms can expect to see more of that revenue: Web video services — particularly YouTube’s, since it’s largely free — are significant contributors to the “cord-cutter” movement that’s said to truly take hold in a decade from now, where people rely less on cable TV, or abandon it altogether, replacing it with internet-enabled devices and services.

bii sai digital ad revenue


Article: Let’s Not Forget About Mobile Video

Article: Let’s Not Forget About Mobile Video
// eMarketer Articles and Blog Posts

Mobile hasn’t taken over PCs as the digital video viewing device of choice, but smartphones and tablets still accounted for a combined 30% share of digital video views worldwide in Q3 2014, according to research. But advertisers must approach these mobile devices differently, as the most common video content lengths vary greatly between the two.


12 must have apps for video pros

12 must have apps for video pros
// Tech | Business 2 Community

12 must have apps for video pros image 12MusthaveApps Main.png

From storyboarding to location scouting, casting to collaboration, there are now an array of exciting applications available for the busy filmmaker. As we reflect on our own app aspirations (stay tuned) we take a look at the current landscape of apps for desktop and mobile devices. These are some of our favorites, and hopefully they’ll help freelancers and studio pros alike streamline their production workflow.

#1 Screenwriting

Our fave: Slugline
Platform: Mac
Price: $39.99 (14-day free trial)

12 must have apps for video pros image Slugline.jpg

Long before production undertakings such as scheduling, casting, or shotlisting comes one mammoth task: sitting down to write.
Fortunately, there’s a tool that allows screenwriters to script out their masterpieces without distraction.

Slugline is a beautifully clean and simple screenwriting application designed for pure writing. Created by industry pros Stu Maschwitz and Clinton Torres, it allows you to create documents from scratch or a template and includes features to help writers format scripts properly. Built on the text-based Fountain screenplay format, Slugline documents can be opened and edited in any word processing application. While working in the Slugline app, choosing options is all done via text input to save having to hunt for and click on icons, and the documents are formatted in an industry accepted format.

#2 Storyboarding

Our fave: Storyboard Composer by Cinemek
Platform: iOS
Price: $14.99

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Not all of us are great at drawing, and even those of us who are probably can’t put together a coherent and consistent storyboard in only a few minutes. Enter the world’s first mobile storyboarding application, Storyboard Composer. With no drawing experience necessary, users of Storyboard Composer can choose from characters, objects and environments – or sub in images shot with the phone or tablet camera – and compose their own storyboard frames in no time.

#3 Location Scouting

Our fave: Map-A-Pic
Platform: iOS, Android
Price: $4.99

12 must have apps for video pros image map a pic.jpg

Location, location, location! This isn’t only true in real estate; it’s essential for a successful film production. Finding cool locations is one thing, but keeping track of the myriad of variables involved can make the job of choosing a shoot location when you’re back in the office a disaster.

Fortunately, there’s Map-A-Pic, a tool designed to simplify the decision-making process. Instantly save a location, including directions to get there; add photos, notes and names, and share the information with teammates. Never rely on a camera and notebook again!

Honorable mention: Set Scouter (beta)
Platform: browser
Price: Free to sign up, search, list and connect. Fee for location rental determines cost.

12 must have apps for video pros image set scouter.jpg

Entering the fray for location searching is the ambitious startup, Set Scouter, which emulates the airbnb model. Sign up setscouter.com to list or seek out a location for shooting – if an agreement can be reached to use the facility, Set Scouter will broker the rental, taking their fee from the rental cost.

Still in the early phases of getting up and running, it’ll be interesting to watch the progress of this Toronto-based firm. Adding a mobile app would help adoption.

#4 Set design/layout

Our fave: MagicPlan by Sensopia
Platform: iOS
Price: Free

12 must have apps for video pros image magic plan.jpg

Choosing a location is only half the battle – being able to visualize objects within the space is crucial for planning your shoot. With MagicPlan, you simply capture an image of the room to be used, choose objects, add annotations and attributes, and a fleshed out floorplan can be put together in a matter of a few minutes. That’s right; MagicPlan measures your rooms and draws your floor plan just by taking pictures.

#5 Scheduler

Our fave: Shot Lister by Reel Apps
Platform: iOS
Price: $13.99

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Shot lists and shooting schedules might not be sexy, but they’re essential in complex productions. Beyond the ability to create, organize and share shot lists and schedules, Shot Lister has a cool multiple user feature, which allows all personnel on a project to view, update, revise, and sign off on shot and equipment lists in real time. You can also import storyboards, circle best shots, and share PDF versions of shot lists and shooting schedules with those who do not have the app.

#6 Audio Capture

Our fave: RØDE smartLav+ & RØDE Rec
Platform: iOS
Price: smartLav+ = $80, RODE Rec = $5.99

12 must have apps for video pros image smart lav.jpg

Ok, so this one might be a bit of a cheat. There’s an app here, but what’s the deal with the hardware component?

Well, the app is a beast in itself. Full recording and non-linear editing capabilities, live recording monitoring, real-time waveform, looping and volume normalizing features make this a great audio choice on its own. Tack on the ability to output audio files as WAV, MP3, AIFF, AAC, Apple Lossless, FLAC or others, and the ability to post finished files to iTunes or publish to Soundcloud or Dropbox, and this becomes a bargain at six bucks. Oh, it’s capable of FTP uploads as well.

Next comes the hardware. Imagine this: capturing broadcast-grade audio direct to a smartphone or tablet. The smartLav+ is a broadcast-grade lavalier (lapel) microphone designed for use in a wide range of applications, from the boardroom to the pulpit, the car to the classroom. Combine this hardware with a device such as the iOgrapher or an iPad or iPhone, and you have a fully stabilized (or tripod-mounted) pro recording device.

#7 Weather

Our fave: Sun Seeker by Ozpda
Platform: iOS, Android
Price: $8.99 (iOS), $6.99 (Android)

12 must have apps for video pros image sunseeker.jpg

Audio, location, script and storyboards don’t mean much if the weather decides it isn’t going to cooperate with a project. Consider a shot planned for 2pm that requires the sun over the right shoulder of a subject facing a certain direction. How the heck does the director calculate the location of the sun? With Sun Seeker for iOS or Android, it’s possible to plan exactly where the sun is going to be throughout the day, which is invaluable when planning your shooting schedule. Pair it with first-rate weather-forecasting app Dark Sky, and the crew will be fully prepared.

#8 Lighting

Our fave: Lighting Designer
Platform: iOS
Price: $24.99

12 must have apps for video pros image lighting designer.jpg

Everybody plans their lighting months before a project gets underway, right? No?

It’s ok. Lighting Designer to the rescue.

Not only is it possible to create lighting plans and diagrams from over 700 possible lights and lighting accessories, but there are templates to get users started. Once the plan looks good – or if a second opinion is required – share the plan with other stakeholders right from the app.

Once the design is approved, plan a truckload of gear, manage multiple sets/shoots, and assign resources to projects, all within the app.

#9 Storage Management

Our fave: AJA DataCalc
Platform: iOS
Cost: Free

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Video files are getting pretty big these days, and the storage and data rate requirements to deal with these files are getting larger as well.

Created for the toolbelt of audio and video professionals, AJA DataCalc is an iPhone app that can calculate storage consumption and data capture requirements. It can be used in the field during acquisition, or in the edit bay during post-production.

AJA DataCalc supports a vast array of video compression formats such as Apple ProRes, DVCProHD, HDV, XDCAM, DV, RGB and YUV Uncompressed and more. Video standards supported include NTSC, PAL, 1080i, 1080p, 720p, 2K and 4K.

# 10. Clapperboard & Shot Log

Our fave: MovieSlate
Platform: iOS
Cost: $29.99

12 must have apps for video pros image movie slate.jpg

What fun is a shoot without a clapperboard? Well, it might still be fun, but pros know that a slate and clapper can greatly ease the logistics of any shoot.

MovieSlate takes the roles of an all-in-one digital slate, a clapperboard, a shot log tool, and a notepad and brings them to iOS. With each closing of the clapper, MovieSlate automatically creates a shot log with your production, timecode, notes, and even the GPS location of your shots – all easily searchable at a later time. Additional plug-ins allow MovieSlate to sync timecode with cameras, create audio info logs, and much more.

# 11 Viewfinder

Our fave: Artemis Director’s Viewfinder
Platform: iOS, Android
Cost: $29.99

12 must have apps for video pros image artemis.jpg

While the fame and fortune that comes with being a high-end director is cool and all, it’s the tools of their trade that truly cement their authority on the set. Megaphones, chairs on cranes, screaming fits, and, of course, the optical viewfinder.

Usually found hanging around the neck of Coppola and Spielberg, a viewfinder is essentially a tool to simulate how a shot will look through a variety of lenses.

Well these optical viewfinders can cost a fortune and still can’t match the capabilities of Artemis Director’s Viewfinder. The app can simulate a nearly limitless array of cameras (including specific ones, such as RED EPIC or Canon 5D Mark III) and various lenses. The app can show how those lenses and cameras look at different focal lengths and are easily swapped out for other options, making camera and lens choices far more efficient.

# 12 Callsheet Management

Our fave: FilmTouch
Platform: iOS
Cost: $9.99

12 must have apps for video pros image film touch.jpg

FilmTouch is an app designed to improve the management of standard PDF callsheets for production pros by adding all your PDF callsheets to a searchable list of crew members, jobs and companies that only you can see.

Here’s how it works:

  • Production sends you a callsheet.
  • You open the e-mail on your iPhone and tap a button to send it to the FilmTouch app.
  • FilmTouch adds your callsheet to the app within 60 seconds.

Sort names (and pertinent contact details) by job or company. Bye bye printer.

Beyond this list there are probably dozens more that help your company run smoothly. Why not let us know which ones you’re using?

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